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New IBM study: 36% who watch online video, said they watch "significantly less" TV. http://tinyurl.com/69gffe
The future has arrived: Days of buying software in box from a store are over. Microsoft opens online store: http://ping.fm/TZgGi
Microsoft's Windows Live, w/460M users, to bring together online apps to single profile page, just like Facebook. http://ping.fm/YaYWb
If you really analyze it, the advertising media strategy "top of mind" is amazingly wasteful and frighteningly inefficient, with 1 exception
Major agencies moving away fr traditional media targeting to targeting audience based on online activity/content. http://ping.fm/13VNW
It's time for America 2.0. I'm betting it's much improved from previous version.
Watching the world change. Overnight.
Tipping Point: Netflix "Watch Instantly" means almost any movie at any time. And it really works for Mac/PC. No waiting/DVDs. Life is good.
So are you done, done?
AT&T sent me text that my iPhone now has free WiFi access to 17,000 hotspots across country, including Starbucks. Look for others to follow.
@mleis Congrats! Being a Cubs fan, I guess I'll have to live vicariously.
Oh, this explains it. The research (http://tinyurl.com/5h4w) was sponsored by BuzzLogic, who "help advertisers target blogs." Hmm. Biased?
Jupiter Research: 25% of blog readers say they trust ads on blog; 19% trust ads on social networking sites. People trust ads? Explains a lot
@sernovitz do you need help from the office?
There's always next week.
DJIA at 5 yr low. Today down+ 300. "in a matter of weeks, the financial turmoil has altered the architecture of Russia's economy." Wow!
In other words, Microsoft hasn't exactly found the secret sauce that can help it succeed as well in the future. Silverlight?
While Microsoft's Q3 met expectations, its online business lost $480 million, nearly double the $267 million loss it posted a year ago.
By the time Ad Age print edition arrives on my desk, it seems old. I've already seen the same headlines online for days. Time to save trees.
@mleis check with Andy @sernovitz -- or the big corp blogfest at BlogWell next week in San Fran http://tinyurl.com/3fh2os
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