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Minnov8
Curt Prins at #minnebar on 7 deadly sins of Start-up Marketing...Mistake #7 Budget Frugality...
12:21 PM May 10, 2008
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Minnov8
Mistake #6 Impatience...10-18 months is a minimum for ROI. Build it and they will come is a slow process.
12:19 PM May 10, 2008
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Minnov8
Mistake #5 Sales Sloth...be sure to invest in lead generation and sales training. Thinking of Marketing and sales together...not apart.
12:18 PM May 10, 2008
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Minnov8
Mistake #4 Branding Pride...Build Sales, not brands...spend money to build sales, brand comes with them. Customers own the brand...
12:16 PM May 10, 2008
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Minnov8
Mistake #3 Product Pride...developers, accept they don't give a @#&! They care about themselves. What benefits your prospects...not you
12:12 PM May 10, 2008
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Minnov8
Mistake #2 Prospect Gluttony...market narowwly...again, the sliver of your total prospects..
12:09 PM May 10, 2008
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Minnov8
Curt Prins, Tech Marketing Counselor, talking about markeitng in start-up. Step #1 Target Market Greed
12:05 PM May 10, 2008
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Minnov8
Seven Deadly Sins of Start-up Marketing at #minnebar
12:03 PM May 10, 2008
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